In this week's episode, we sit down with grant writer and funding strategist, Samantha Matusoff.
Samantha shares her extensive knowledge of securing grants for artists and songwriters, detailing the various opportunities available at both the provincial and national levels. She also provides practical advice on the best approaches when applying for these grants to increase the chances of success and reveals her top recommendations for crafting a standout funding strategy.
Funding programs recommended in this episode:
Find Samantha online:
About Samantha Matusoff
Samantha Matusoff is a Canadian music industry professional who began her career in rural Quebec 20 years ago booking punk bands. Since then she's worn many hats from journalist Metro News Ottawa, Project Manager at CityFolk Festival, to Funding Manager at Coalition Music to running her own funding business, YouRockRed. Working with Juno and Grammy winners, Samantha has collaborated closely with artists such as Charlotte Cardin, Our Lady Peace, Lido Pimienta, and Aysanabee. As a funding expert who has raised more than $5M, she has spoken at Iceland Airwaves, Canadian Music Week, and mentored numerous emerging artists. Samantha is the CEO of Grantessa Creative & Consulting. She lives in Toronto with her husband and son.
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Produced by Kayla Nezon and Rosalyn Dennett